Our Process - 3D&M
Promotional Sampling focuses on driving sales through trial. We produce creative campaigns that deliver measurable results.
Discovery
Each product has its own story. Before we begin designing your campaign we delve into the brand, the product, the challenge and the consumer. We also look at what you want to achieve from your sampling campaign.
Design
To create a successful program, we look at delivery your product to the right people, in the right place, at the right time. When we've created a profile of your consumer, we design a campaign that will effectively engage them using elements like technology, uniforms, staging, staff, and POS to reflect your product's personality.
Delivery
We manage every element of your campaign, from concept to roll-out and deliver it via brand ambassadors. As a client, you have instant access to info on your campaign. You can log on, via our website, for your campaign schedule, photos, in store sales results, and consumer comments
Measurement
We believe sampling should be measurable. We've developed software to estimate how long it will take to earn a positive return on investment. We also utilise scan data, results from competitions, and consumer feedback to measure the effectiveness of a campaign.
